RedDoorz launches new brand Urbanview
RedDoorz has introduced the most recent addition to its multi-brand portfolio with the launch of Urbanview, an inexpensive but sensible lodging resolution in Indonesia. This additional cements RedDoorz’s imaginative and prescient of being the chief in journey and lodging by means of its ecosystem of a number of hospitality and lodging merchandise, every catering to a selected demographic and its wants in Southeast Asia, from no-frills but comfy funds stays, to prolonged stays choices, and extra.
Following the launch of SANS in 2020, RedDoorz’s fashionable and economical way of life lodge brand and the revealing of its multi-brand technique, Urbanview goals to focus on city travellers and enterprise travellers by means of inexpensive but aesthetic and cozy lodging options. Urbanview properties are additionally strategically situated in shut proximities to key enterprise districts, transport nodes, city areas, and key vacationer points of interest. The agency at present has 50 Urbanview properties in Indonesia and the rooms are priced at a mean fee of USD15-20 per night time.
Urbanview will present travellers with facilities reminiscent of Wifi, cable TV, and an environment impressed by a pure oasis at an inexpensive value, whereas additionally adhering to RedDoorz’s proprietary HygienePass-certified cleanliness measures for travellers’ peace of thoughts.
Commenting on the launch of Urbanview, Amit Saberwal, Founder and CEO of RedDoorz stated, “We are pleased to announce the launch of Urbanview in our bid to provide greater quality and value for a larger spectrum of travellers within this region. Urbanview will allow our multi-brand strategy to tap into a larger segment of travellers, driving us further towards our goal of being a key leader in the hospitality and tourism sector. As per Statista, in 2020, domestic tourism spending in Southeast Asia totalled over US$106 billion. This was an increase from 2011, in which domestic tourism spending almost reached US$74 billion. We believe we have only scratched the surface in this region.”
“Urbanview was conceptualised as a brand to provide a hospitality solution for travellers who are seeking comfort, modernity, and convenience at an affordable price. We envision Urbanview as the perfect accommodation choice for the discerning modern traveller who values a comfortable and modern option at an affordable price point,” additional added Saberwal.
Urbanview marks the agency’s fourth brand launch since 2021 after Sunerra Hotel, SANS, a design-inspired, fashionable, and financial way of life lodge brand, and Koolkost, an extended-stay co-living idea that enables company to lease rooms underneath versatile long-term leases. To date, RedDoorz now has greater than 3,000 properties in 170 cities throughout Indonesia, The Philippines, Vietnam, and Singapore.
Customers will be capable of guide rooms at Urbanview through the RedDoorz app.